2016 has been a good year for research on the topic of Generation Z: There have been several empirical studies (e.g. Germany, Austria, Netherlands, Switzerland) as well as a lot of press coverage in Germany. However most important: Our project “GenZ around the Globe” got started.
- The Workshop “GenZ in Europe” took place in Saarbrücken in November 2016.
- The Workshop “GenZ in Asia” is scheduled for January 2017 in Bangkok with an interesting group of researchers joining as.
- The Workshops “GenZ in Namibia” are scheduled for March 2017 in Windhoek / Namibia.
Thanks to all who joined us! And thanks to all the institutions that helped us in 2016.
Have a great 2017!